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likeMagic is a data-driven, user-centric, digital platform that was initially developed for the award-winning hotel brand, Stay KooooK. It’s now available as a white-label solution for your hospitality business, and we can’t wait to tell you all about it!

It’s not imagination, it’s likeMagic

Your guests can enjoy a seamless end-to-end, personalised, digital journey via their mobile WebApp, incorporating every aspect of their interaction with your business.

After training, which takes about four hours, your staff will be able to proactively support your guests on a digital journey via an intuitive customer servicing platform.

As an owner of the business, you are provided with holistic guest profiles and operations data to steer your business efficiently and generate revenue.

A seamless data-driven solution tailored to your business

Imagine the whole of your guests digital journey in one place

One central solution for guests, employees and operators

Seamless digital end-to-end guest experience that enables personalised offers.

Support for employees to help their guests on their digital journey.

Guest profiles and operations data help to steer the business efficiently.

Seamless digital end to end guest experience. Enables personalised offers.

Efficient processes, intuitive support for employees to help their guests in a proactive way on their digital journey.

Guest profiles as well as operations data to steer the business in an efficient way.

24/7 management and operations of the digital platform.

Case Study 

Stay Kooook 

We’ll help you…

Install the likeMagic software

Train your employees

Leave you to get on with caring for your guests’ needs

Guest Perspective

Time Savings

No more lengthy hotel processes, guests save up to 70% of time when they stay at your business.

Decision-Making Power

Guests decide when they want to do what, likeMagic supports them through their digital journey.

Personalized Experience

Data-driven, personalized communication and content provide guests with a bespoke service, second to none.

Relevant Content

Guests benefit from exclusive offers and tips, such as pop-up shops or the best restaurants in town, personalised to suit them.

AI-driven guest profiling

Based on our smart, state-of-the-art technology, we can identify your guests with transaction and behavioural data in a fully GDPR-compliant way. This provides you with a holistic view of your guests, allowing you to provide a superior, bespoke, digital guest experience.

One-click check-in, check-out
Personalised offers and local tips
On-the-spot logistics

Imagine everything at your fingertips,

Thank you, we'll be in touch very soon.

Book a consultation to find out more.

Just as digital photography once replaced its predecessors, likeMagic is becoming a game changer in the hotel industry. The two success factors: On the one hand, the user experience is aimed equally at guests and operators, which represents a completely new approach. On the other hand, the SV Group provides the necessary reputation and power, especially since likeMagic is used on SV's own hotel product "Stay Kooook". The interest in continuous further development is therefore intrinsically manifested - the best possible starting point for us as a partner of the first hour.

Domenic Zembrod

Fred Tschanz Gastgewerbe

There is clearly a need for what MAGIC has to offer owners and operators in the hospitality real estate space. The industry is searching for solutions which can optimize operations and give a seamless and engaging customer experience, in order to drive profitability and drive loyalty and direct bookings. MAGIC has the power to achieve these objectives and is a very viable proven solution.

I have recommended MAGIC to my trusted industry relationships and have only done so, because I believe in the potential MAGIC has to offer.

Jonathan Humphries

Chairman & Founder

likeMagic has positively surprised us with its approach in several respects. likeMagic really thinks hospitality in a new way. We were particularly convinced by the approach of proactively managing the guest journey instead of reacting to events as they occur. likeMagic is also breaking new ground technically, building on open platforms such as apaleo and creating a new experience not only for the guest but also for hotel staff. While many are still talking about the transformation to the cloud, likeMagic is already successful in linking best-of-breed elements to new innovative tech stacks. 

Philip von Ditfurth



Employee Perspective

Efficiency Increase

An intuitive one-stop solution for employees (only 4 hours of training needed) increasing productivity in operations by approximately 30%.

Cost Savings

Digitalization of processes allows personnel savings of approximately 40-50%.


All business processes are specifically orchestrated and constantly monitored, allowing your business to deliver exceptional results.

Works on Windows, OS, Android and IOS!

Device independent – employees choose the most convenient one.

Customer Experience Awards Winners 2022

Not likeMagic

Many digital hospitality solutions are lacking in terms of process and data


One solution from one provider with full processing and data ownership

We Before Me

We value and trust each other and are passionate about working together to achieve our aims.

Single-minded Clarity

We address problems directly, communicate frankly and do whatever it takes to make everyone happy.

Change The Game

We anticipate our customers’ needs and are not afraid to radically change the way hospitality works. For good.

About Us

LikeMagic is a corporate venture from SV Group ( the leading gastronomy and hotel group in Switzerland, Germany and Austria.

Our Values

Markus Feller


Ronald M. Arndt

Head of Sales & Marketing

Kevin Cocco

Head of Product

Birk Isslinger

Head of Client Success

Cyril Gabathuler

Head of Engineering

Robert Blust

Head of Technology


Current System Landscape

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